Parameters for image-map-2:{}
University of New Haven logo
Parameters for article:{}

Full Scholarship Deadline Extended

Release Date:
2/28/2012 10:04 AM

University of New Haven Dean’s Scholarship Challenge Extends Deadline,
National Facebook Competition Will Award Four Full Scholarships

Feb. 28, 2012 [updated February 29, 2012 with MSNBC interview with Larry Flanagan]

University of New Haven: Dean's Scholarship Challenge, features

WEST HAVEN, CONN.  – The University of New Haven’s College of Business has extended the deadline for its Dean’s Scholarship Challenge to Sunday, March 18, to allow more students to take part in the national online competition that will award four full-tuition scholarships – each worth more than $120,000 and worth in total nearly $500,000. 

The entrepreneurial plan competition on Facebook is open to any incoming freshman or transfer student who has been accepted to UNH College of Business. The admissions office will expedite applications from new students who decide to apply so they can enter the competition. It is the first time in the university’s nearly 100-year history that such a challenge has been given to incoming students.

The original deadline for the competition was March 1, but due to popular demand the deadline was extended to March 18.

“The competition has attracted attention from all over the country and has become so popular that we felt we should extend the deadline,” said Lawrence Flanagan, executive dean of the college, who, as the former chief global marketing officer for MasterCard, spearheaded the famous “Priceless” advertising campaign.  “We want to be sure that outstanding students have every opportunity to participate.”

The Facebook competition seeks out students who have a passion for entrepreneurship, which the UNH College of Business emphasizes, Flanagan noted.

 “We’re looking to discover students who have the potential to become future leaders in the business world, as many UNH College of Business alumni already have,” said Flanagan, himself a UNH alumnus. “We want to use Facebook to launch the next great business like Facebook. We want students with an entrepreneurial spirit to know their education here will prepare them for a successful career.”

Participants are asked to create a Facebook page for a business they wish to launch. As part of the project, they will have to define what the business is, what it does, why it is unique, why it is needed, and how it will be positioned to achieve and sustain long-term success.

The student also must state why he or she is the person who should lead the business.  Participants are encouraged to demonstrate ingenuity and to be creative. Entrants will be judged by Flanagan and a panel of faculty, alumni and business leaders.

In order to enter, prospective students must first visit the Dean’s Scholarship Challenge Facebook page at  A brief overview of the contest can be found within the “Info” tab, and the full contest rules, as well as the process for submitting an application, can be found under “The Challenge” tab located on the left side of the page.

Students who have already entered the competition in anticipation of the March 1 deadline may revise their submissions.  None of the entries will be evaluated until March 18.

The scholarships will cover tuition for four years, provided the student maintains a minimum grade point average of 3.0.  Up to four scholarships will be awarded.

For more information please visit

The University of New Haven is a private, top-tier comprehensive institution recognized as a national leader in experiential education. Founded in 1920 on the campus of Yale University in cooperation with Northeastern University, UNH moved to its current West Haven campus in 1960. The University provides its students with a unique combination of a solid liberal arts education and real-world, hands-on career and research opportunities. UNH enrolls approximately 6,400, including nearly 1,800 graduate students and more than 4,600 undergraduates – the majority of whom reside in University housing. Through its College of Arts and Sciences, College of Business, Henry C. Lee College of Criminal Justice and Forensic Sciences, Tagliatela College of Engineering, and University College, UNH offers 75 undergraduate and graduate degree programs. UNH students have access to more than 50 study abroad programs worldwide and its student-athletes compete in 16 varsity sports in the NCAA Division II’s highly competitive Northeast-10 Conference.