External In the Media 08/20/2026 Marketing professor Subroto Roy was recognized by the American Marketing Association for his research examining how AI can transform B2B marketing and help prepare the next generation of marketing professionals. His award was also highlighted by The American Bazaar. https://www.newindiaabroad.com/english/people/american-marketing-association-honors-subroto-roy-for-ai-research subroto-roy year-2026 news-in-the-media month-august subroto-roy